MAKE YOURS

HOME STAGING

MAKING YOUR PROPERTY ATTRACTIVE TO AS MANY BUYERS OR LESSEES AS POSSIBLE IS THE GOAL OF HOME STAGING.

The sale or lease of a property is not always an easy task, especially in times of crisis or if there are several properties for sale in the same area. However, this period can be much shorter using Home Staging , a real estate marketing technique used by the Ovidio Rodrigues team at Century 21, which allows you to increase profitability by leasing or selling the property.

WHAT IS HOME STAGING?

Home Staging is a concept that was born in the 70s in the United States of America due to the large real estate offer that existed in that period. This technique arrived in England in the 90s and gradually spread throughout Europe. The purpose of Home Staging is to transform the property , making it more attractive to future tenants or buyers through a quick, functional and affordable decoration. In addition, this technique allows you to speed up the leasing or sale process and adds value to the property. According to studies carried out, this technique allows the sale of the property 8 times faster.

I DO EVERYTHING TO GET THE BIGGEST PROFITABILITY FROM YOUR PROPERTY.

Here are suggestions on how you can make the most of your property with Home Staging.

Not all divisions are equally important : direct your effort to the divisions that are most likely to influence the customer’s decision. The most important rooms for potential buyers are the living room, master bedroom and kitchen, so make sure these are the parts of the house that receive the most attention.

Transform each room into a blank canvas : when showing the house to potential buyers, the goal is for them to imagine themselves living in that space. To make this task easier, it is necessary to strip the house of personal touches, such as photographs, fridge magnets, clothes, etc.

Get rid of the “junk” : everything, no matter how small, takes up space, and space is the main factor to take into account when buying a home. Get rid of everything unnecessary, so that the room is as open as possible and gives a greater sense of space and freedom.

Opt for neutral : colors are a way of expressing one’s personality, but, as we all know, tastes are subjective. Avoid strong colors as much as possible and opt for neutral tones, such as white or gray, to please as many potential buyers as possible.

Don’t forget about lighting : lighting is a determining factor in how we see a room. A dimly lit house is a sad house, but a well lit house gives a sense of welcome and comfort that makes a difference when it comes to making a decision.

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